Hero Time is a leading board game manufacturer in China. Founded by Hersh Glueck in August of 2019, we’re the first foreign-owned enterprise in China to deal exclusively with manufacturing board games and card games.

Hersh Glueck

Founder & CEO

Yang Li Bin

Production & Facility Manager

Yang Yu Hua

Sourcing and QC Manager

Zhang Yan Ling



Hersh started Hero Time after realizing that the board game manufacturing sector is not very transparent or efficient.

Hero Time was founded to change this status quo and provide a platform for you to access all the information and assistance you need while making your board game.

Many great game creators and publishers find manufacturing and logistics challenging. At Hero Time, we make sure it’s Easy, Right, and Affordable,

so you can focus on selling your games instead of worrying about making them.

Since childhood Hersh was a board game fan, playing various games with his three brothers and sisters. Hersh has been living in China since early 2015. 

After his brother created his game Zaberias and faced challenges with manufacturers, Hersh decided to open Hero Time and make board game manufacturing accessible to all.

Below, you can find out more about our board and card games factory, how we work with you throughout the process of making your game, as well as what you should know about making your board game in China.

We’ll cover topics like:

  • Why certification is so important (as well as our certifications and safety tests).
  • Why you should manufacture your board game in China.
  • Common risks of using a China board game manufacturer.
  • How we solve these problems to ensure you have great results.


Our modern, eco-friendly factory is located in Yiwu, China in Central Zhejiang Province, about 1.5 to 2.5 hours from Shanghai. 

We use eco-friendly manufacturing techniques and state-of-the-art machinery

to help you make your game on time, to the highest possible quality standards, and while limiting the impact of the production process on the environment.


Approved by:

Disney FAMA Certified FAC-115925

  • ISO, ensuring our management and machines function at international standards.
  • FSC, ensuring our materials are fully FSC-certified and environmentally friendly.
  • BSCI, ensuring our workers are treated with respect, paid fairly and cared for.
  • Worldwide safety tests, ensuring our factory and products are safe and compliant.
  • Strict internal quality control, ensuring your game is made to the highest standards.

Unlike other manufacturers, we completely own our factory, which means you stay in control of everything throughout the manufacturing process.

We also work exclusively with experienced full-time manufacturing employees, not part-timers, and pay our team high salaries to ensure they’re happy at work and give your game all of their care, effort and attention.

Hero Time implements strict safety standards and ensure our team has a great quality of life. Learn more about our team. 

This process lets us deliver great quality games on time and build lasting relationships with our publisher partners, like yourself. 

Above all, it lets us fulfill our mission: to make board game and card game manufacturing easy for all.


Manufacturing your board game in China offers numerous advantages, from competitive prices and higher efficiency to the ability to effortlessly ship your game to a huge network of fulfillment centers and warehouses around the world.

China is often referred to as the “workshop of the world,” and for good reason. Millions of unique products are manufactured in China per year, from advanced industrial equipment to consumer electronics, household items, toys and more.

As a board game creator, manufacturing in China gives you several big benefits:

  • Lower machine costs. Many machines used to make board games are manufactured here in China. This allows us to purchase the same machinery as our competitors at a lower price due to no need for international shipping, duties and installation fees.
  • Materials are made here. Many of the materials required for your game, such as paper, cardboard, wood, plastic and others, are produced locally in China, allowing us to source these materials for your game at the best possible price.
  • Your game will be completed faster. China’s economies of scale allow for incredible efficiency, letting you produce your game faster and enter full production in a shorter amount of time.
  • You can create more components. Because China has so many suppliers for small parts, materials and other necessary items for board game production, you have total access to any possible component you need for your game.
  • Lower factory costs. Costs such as rent and building space are lower in China than in the EU or US. This reduces the overhead cost for a manufacturing company and means you get more competitive pricing on your board game.
  • Lower labor costs. Believe it or not, lower labor costs are not the reason manufacturing in China is so cost effective. In fact, many countries with cheaper labor than China can’t match Chinese manufacturing prices due to poor infrastructure or machine availability.
    However, labor costs are lower in China than in the US or EU, and this allows you to get a more competitive price on your board game. We pay all of our workers above-market rates to prioritize focus, quality of life and help us retail highly skilled staff..
  • You can easily ship to all countries. As the world’s #1 manufacturing location, China has excellent shipping services, allowing you to send your games directly to fulfillment centers in the United States and other locations worldwide.


Manufacturing your board game in China has a lot of potential advantages. However, there are risks to manufacturing in China, and it’s important that you, as a game creator, are aware of these risks and what can happen when things go wrong.

At Hero Time, our #1 goal is to make sure the process of creating your board game is a smooth and successful one from start to finish. However, we understand that it’s natural to look at all of your options when it comes to creating your game.